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American Drivers Still Want Gasoline
61% of buyers would go for a gasoline-powered car for their next purchase. The reason might not be the one you think, and it doesn't rule out EVS.
Issue #179
If you had to buy a new car today, would it be a gasoline-powered option or an EV? The answer to this question speaks volumes of US buying tendencies.
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In The Know
American Drivers Still Want Gasoline
What do the Jeep Grand Wagoneer and Volkswagen ID.4 have in common? Nobody wants them. Well, not “nobody,” but VW only sold 248 units in Q4, while Jeep sold 5,133 Grand Wagoneers in all of 2025. These are part of the worst-selling cars in the country and they are all either electric or hybrid, as the list shows.
The reality is that Americans love gasoline engines. We’re not talking about hybrids or diesels. No, as this article explains, Americans want gasoline power, with 61% of them still picking an internal combustion engine for their next purchase.
It shouldn’t come as a surprise, as the most popular vehicle in the US is once again the Ford F-Series. We even crunched the numbers to see whether this claim was true.
If we dig deeper, analyzing what each state likes to buy, we’ll see that gasoline cars dominate the market. Only 14% of the 50 states have a purely electric vehicle as the bestseller. These states are Arizona, California, Colorado, Nevada, New Jersey, Utah and Washington. The rest have some form of internal combustion.
Side note: Toyota and Ford better be careful with Honda as it’s growing fast in sales. In 2025, it was the most popular vehicle in 13 states, tied with the Ford F-150 for number one. So, while it didn’t beat the RAV4, it might do so in 2026.
So, does this mean that the most popular cars will always be gasoline-powered? Not necessarily. If we go back to the survey, amongst those 61% of buyers, a big reason for their preference is that gasoline-powered cars are cheaper.
EVs “shot themselves in the foot” by being more expensive. After the credits ended, they became unappealing, given their price and typical issues such as range anxiety and charging stations. However, GM and Hyundai proved that there’s interest in EVs. This table shows all EV sales outside of Tesla.
That’s why the discussion around cheap EVs is so hot right now. After all, we discussed this before: the EV segment needed this adjustment to understand that a cheap EV is the way to go.
It seems many are listening.
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